Soaring inflation, which
hit 3.1% following the Brexit vote, is thought to be one of the reasons for the fall in sales due to a weakened consumer confidence.
Total UK sales also fell 11% over the period, reflecting a store closure programme linked to a turnaround plan. In the year to date, sales are down 4.5% in the UK.
Mothercare added that another reason why its profits had taken a hot was because it attempted to remain at full price to protect its "brand positioning" ahead of Christmas, but then began discounting heavily, which has eroded profit margins.
"In our UK business, we took a conscious decision to remain at full price to protect our brand positioning prior to Christmas but to then discount more heavily in the end of season sale," Mr Newton-Jones said.
"We have subsequently seen good progress with strong sell through rates on Autumn Winter clearance lines albeit these carry lower margins and will lead to a further reduction in full-year margin as a result," he added.
Group sales fell 2.4% as the firm described international trade as "challenging".
It is the second warning over consumer confidence in quick succession from Mothercare, which at its half-year results in November said that the UK retail market is "softening".
Mr Newton-Jones continued that "whilst the performance of the business has been challenging in the last few months, we remain singularly focused on transforming Mothercare to be the leading global retailer for parents and young children."
Source : http://www.itv.com/news/2018-01-08/mothercare-warns-on-profits-after-sales-slump/268